BT Learning Lab

Legal

Privacy Policy

How BehaviorChain LLC handles your information across the BT Learning Lab marketing site and training platform.

Effective
August 10, 2026
Version
privacy-2026-08-10

1. Scope

This policy covers https://btlearninglab.com (our marketing site) and https://app.btlearninglab.com (the training platform). Both are operated by BehaviorChain LLC. Because they share a root domain, some cookies set on one may be readable by the other.

2. Information we collect

Information you give us. When you enroll, we collect your name, email address, password credentials, and the legal name and BACB ID needed for your training certificate. If you contact us through the form on this site, we collect your name, email address, organization, subject, and message.

Training activity. As you work through the course, the platform records your progress through each curriculum section, the hours and calendar days you accrue, your responses to practice questions and mock exams, your scores, and your completion status and certificate.

Payment information. Purchases are handled by Stripe, a third-party payment processor. They receive your card details directly. We do not collect or store your full card number. We receive a record of the transaction, such as the amount, the date, and the last four digits of the card.

Technical information. Our servers record your IP address, browser and device type, pages viewed, referring page, and timestamps. If you accept optional cookies, Google Analytics and Google Ads collect similar information about how you use the site and which ad brought you here. Section 6 lists exactly what those set. Decline them and neither runs.

3. How we use information

  • To deliver the training, track your progress, and issue your certificate.
  • To verify that training requirements have actually been met, including the 5-day minimum and the 180-day limit.
  • To process payments and provide receipts.
  • To respond to your questions and provide support.
  • To secure the Services, detect fraud or account sharing, and enforce our terms.
  • To improve the curriculum and the product, using aggregated or de-identified data where practical.
  • To send you service messages about your enrollment. Marketing email, if we send any, always includes an unsubscribe link.

4. If your employer or supervisor enrolled you

When an organization purchases your seat, its administrators and supervisors can see your enrollment status, your progress through the curriculum, the hours and days you have accrued, your assessment and mock exam results, and your completion status and certificate.

We share that information with the organization because it is the reason they purchased the seat, and because a Responsible Trainer must be able to document each trainee’s training. If you do not want your employer to receive this information, enroll with an individual seat instead. The organization’s own handling of your information is governed by its privacy practices, not ours.

5. When we share information

We do not sell your personal information. We share it only:

  • With service providers who run the Services on our behalf, under contracts limiting them to that purpose. These cover hosting, payment processing, email delivery, and, if you accept optional cookies, analytics and advertising measurement.
  • With your organization, if one enrolled you, as described above.
  • With the BACB or a certifying body, or with you, where needed to verify or document your training.
  • When you ask us to, or otherwise direct us to share it.
  • When required by law, subpoena, or valid legal process, or to protect the rights, safety, or property of our users or of us.
  • In connection with a merger, acquisition, or sale of assets, in which case we will give notice before your information becomes subject to a different policy.

We do not use advertising audiences or retarget you on other sites. If you accept optional cookies, the advertising data we receive from Google tells us only which ads led people to enroll. California law treats retargeting as “sharing for cross-context behavioral advertising,” and we do not do it.

6. Cookies

Some cookies are necessary to run the Services. The rest are optional and are only set if you accept them when asked. Declining costs you nothing: every part of the site works either way.

Necessary

CookieSet byPurposeExpires
btll_consentBT Learning LabRemembers whether you accepted or declined analytics and advertising cookies, so we stop asking.180 days
Session and sign-in cookiesBT Learning LabKeeps you signed in and maintains your session on the training platform. The platform cannot work without these.Session, or until you sign out

Optional, set only with your consent

CookieSet byPurposeExpires
_ga, _ga_*Google AnalyticsDistinguishes one visitor from another so we can see which pages are used and where people get stuck.2 years
_gcl_auGoogle AdsRecords that a visit came from one of our ads, so we can tell which ads lead to enrollments.90 days

You can change your mind at any time by deleting cookies for this site in your browser, which clears your saved choice and lets you answer again. You can also block cookies entirely, though the training platform needs the necessary ones to keep you signed in.

Google describes its own use of the data it receives in the Google Privacy & Terms.

7. How long we keep information

Training records are subject to a retention requirement: the Responsible Trainer must maintain documentation of each training, including attendees, partial completions, and dates, for a minimum of 7 years. We therefore retain training records, completion data, and certificates for at least that long, even if you close your account.

Continuing education records follow a separate, shorter schedule. As an Authorized Continuing Education provider we keep documentation of the credit we award, meaning who earned it, for which course, in which category, and on what date, for at least three years from the date of the event, and we must make those records available to the BACB on request. Your certificate also stays available to download from your account for at least that long. Because that record is the proof your credit was earned, we keep it whether or not your account stays open, and we cannot delete it on request.

Account and billing records are kept as long as needed for the account and for tax and accounting obligations. Contact form messages are delivered to us by email and retained in our mailbox. Technical logs are kept for a shorter period.

8. Your rights and choices

Depending on where you live, you may have the right to access, correct, delete, or receive a copy of your personal information, to opt out of certain sharing, and to appeal a decision we make about your request. You will not be discriminated against for exercising these rights.

To make a request, contact us at support@behaviorchainllc.com. We may need to verify your identity first. Note that we cannot delete training records we are required to retain, and deleting your account does not withdraw a certificate already issued.

California residents. BehaviorChain LLC is based in California, United States. You have the rights described above, and specifically: we do not sell personal information, and we do not share it for cross-context behavioral advertising. Because the only advertising and analytics cookies we set require your consent first, declining them is how you opt out, and we honor a Global Privacy Control signal the same way.

9. Security

We use technical and organizational measures intended to protect your information, including encryption in transit and access controls. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. Use a strong, unique password and tell us promptly if you believe your account has been compromised.

10. Children

The Services are intended for adults. We do not knowingly collect personal information from anyone under 18. If you believe a minor has given us information, contact us at support@behaviorchainllc.com and we will delete it.

11. Where we operate

We operate in the United States, and your information is processed and stored there. If you access the Services from outside the United States, you understand that your information will be transferred to and processed in the United States, where privacy laws may differ from those in your country.

12. Changes to this policy

We may update this policy. Each version carries a version identifier and an effective date, shown at the top of this page. If we make a material change, we will give notice through the Services or by email before it takes effect.

13. Contact

Privacy questions can go to support@behaviorchainllc.com or through our contact form. BehaviorChain LLC does business in California, United States. Your use of the Services is also governed by our Terms of Service.